Corporate Content Training

Your team already has
everything they need.
They just need a system.

The Content Engine Academy is a 4-week corporate training program that turns scattered, inconsistent marketing into a repeatable system your team can run โ€” without an agency, without burning out, and without starting from scratch every week.

4
Week Program
$7.5K
Starting Investment
90
Day Execution Plan
โˆž
Templates Yours Forever

Most marketing teams aren't failing
because they lack talent.
They're failing because nobody ever built them a system.

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The Trophy Case

Posts that celebrate the company. Awards. Milestones. "We're hiring!" Nobody outside your office cares.

๐Ÿ“ฃ

The Megaphone

Posts that just announce things. New product. New partner. Zero context for why your audience should care.

๐ŸŒ€

The Void

Generic industry news shared with no opinion. "Interesting article." Cool. But what do you actually think?

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The Dependency

Everything runs through one person. When they leave or get overwhelmed โ€” the whole content operation collapses.

Four weeks to a content system your whole team can run.

The Content Engine isn't a course. It's a structured training program that installs a working content system inside your organization โ€” one your team owns and operates independently after we're done.

Start With a Free Audit
01

Brand Voice & Content Audit

Identify what you're saying, who you're saying it to, and what's not working. Define your brand voice so every piece of content sounds like you.

02

Content Structure & Categories

Build the 5 content pillars your team rotates weekly. Create templates so anyone on the team can execute โ€” not just the people who "get content."

03

The Content Calendar

Map your 90-day content calendar. Assign clear ownership. Build an approval process so nothing dies in a Slack thread waiting for sign-off.

04

Systems, Execution & Handoff

Install the repeatable weekly workflow. Measure what's working. Hand your team a system they own forever โ€” no agency dependency required.

One investment. A system
that runs forever.

$7,500
Per company โ€” one time investment
โœฆ 4 weeks of live virtual training sessions
โœฆ Custom Brand Voice Guide
โœฆ Content Calendar your team will actually use
โœฆ 90-Day Execution Playbook
โœฆ 30 days of async support post-program
โœฆ Templates and frameworks yours forever
โœฆ Weekly workflow your whole team can follow
โœฆ Free 20-min content audit to start
Book Your Free Content Audit โ†’

Built for the marketing
leaders who are done winging it.

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Marketing Directors

Leading B2B teams who are capable but under-systemized and tired of inconsistent output.

๐ŸŽ“

L&D Leaders

Looking for ready-to-deploy training programs for marketing teams with measurable outcomes built in.

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VP of Marketing

Scaling companies where content quality can't keep up with growth and team expansion.

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Global Teams

Multi-market and multi-brand operations where consistency across channels is the daily battle.

๐Ÿ‘ฉโ€๐Ÿซ
Megan Alsip
Content Engine Academy
Trusted by teams at
B2B Technology ยท Finance
Professional Services ยท Legal
Insurance ยท Consulting

12 years in the classroom.
Now I train corporate teams.

Most marketing teams don't struggle because they lack talent. They struggle because nobody ever built them a system. I learned that in 12 years as an elementary school teacher โ€” when people can't perform consistently, it's almost never a people problem. It's a structure problem.

That insight is the foundation of everything at Content Engine Academy. I take the same scaffolding approach I used in teaching โ€” building understanding one layer at a time โ€” and apply it to corporate content teams.

12 years classroom teaching experience
Corporate social media marketing background
Systems and organizational design expertise
Trained teams across US, UK and global markets

Start with a free
20-minute content audit.

I'll review your company's LinkedIn, tell you exactly what's working and what isn't, and show you what a content system would look like for your team. No pitch. Just clarity.

Book Your Free Audit โ†’